
Community in Action! - Brian Price
Published on October 10, 2022
National Retail Business - Building an Internal Data Function
Brian Price recently supported a large high street and online retailer who were looking to set up an internal data function and explore what is possible for them to achieve with the data they have. With them moving to a more pronounced omnichanel model, it presents a good opportnity to maximise decision making capability and investment decision support through better data capability.
Challenge:
- How do we build an internal data capability?
- What are the building blocks we need (technology and people) to get us sufficient insights to make products, marketing, property and strategy decisions to drive revenue growth?
Feedback & Outcomes:
- “There's so much there to think about, so thank you".
- "Helpful to know where to start and see if I want to build or outsource now we've discussed that".
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